Monday 8 December 2014
Anything PR
A very recent story in PR is Austin Texas based firm StrangeFruit PR. The hospitality focused firm recently came under fire for the companies name. In typical PR disaster fashion, the ladies responsible for the company failed to do their research. The name Strange Fruit is actually the name of a song from 30's jazz musician Billie Holiday protesting lynchings. After a ton of backlash, including arguing with people on twitter, the company shut down all social networking. As stated, research is key before doing anything.
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